Beauty and the beast...
A
contrast in projects.
Beauty:
The first project is for the new Norton's Downtown
and Lucky Cat Lounge. This restaurant-lounge-fine
wine store has some very large and high walls and it
needed a tasteful image that befits the atmosphere of
this white linen restaurant.
The image used is
The Flaming June and
was selected for
its gracefulness, color and image impact. It is one
of the first things you see when you enter the
restaurant from the parking lot and walk towards the
hostess station.
The final image size is 8' x 8' and it is printed on
a satin fabric with an unfinished and unweighed
bottom edge. Because of the 'hand' and drape-ability
of the fabric used, the entire image has a beautiful
waft to it as it moves with the air circulation,
almost as if it were breathing.
Beast:
Right next door to Norton's restaurant, the new Red
Wing Shoe Company store is being built. This store
will be a showcase for The Shoe, which has their
world headquarters directly across the street. Red
Wing Shoes are simply the best made boots and shoes
in the world. I wear my Model 414 boots for nine
months out the year and I personally vouch for the
high quality and ruggedness of their products.
This project is labeled the beast because of the
conditions that these images have to
tolerate...beastly. The weather was -15 F with snow
and high winds when they were installed. The
construction wall is literally 6 inches from Highway
61 and the images have to tolerate heavy truck
traffic, rocks, dirt, grime and salt. And, of course
the weather extremes.
Each image (there are two) is 6' x 15'. It is a
reprint of the architectural concept drawing, with an
opening date and The Shoe logo. A heavy-duty scrim
material was deployed and it was further re-enforced
with the thickest laminate available. The edges were
treated with a super glue-like adhesive and 1/2"
weather resistant, re-inforced nickel grommets were
used every 2.5 feet.
Too much fun.